ABOUT ME
Hi, I'm Melda, originally from Istanbul and currently based in Weybridge, UK, where I am pursuing an MSc in Creative Digital Marketing & Analytics. With a background in Design and Visual Communication, I enjoy combining creativity, design, and marketing to help brands connect with audiences in meaningful ways.
My experience spans content creation, social media management, and UX/UI design, with a particular interest in startups, digital culture, and brand storytelling.
Outside of work, you'll usually find me travelling and exploring new places, following Formula 1, or attending concerts and live events.
EDUCATION
Kingston University London, Kingston upon Thames / UK
Digital Marketing and Analytics MSc
Programme includes a 12-month placement year, granting valid UK work authorisation for the full placement period.
Politecnico di Torino, Turin / Italy
Bachelor’s Degree, Design and Visual Communication
Thesis: Shedu: Designing an E-learning Platform for Women in E-commerce in Turkey. User-centred design of an educational digital platform supporting women entrepreneurs.
Liceo Scientifico Galileo Galilei, Istanbul / Turkey
Won a scholarship for academic achievements and graduated first in the year group
PROFESSIONAL EXPERIENCE
Ankas Hayvancılık - Social Media Specialist
Ankas Hayvancılık is a next-generation, fully automated robotic dairy and cattle farm specializing in Holstein-Friesian cattle.
• Developed and executed content strategies for Instagram, Facebook, and YouTube, managing full production workflows from research to publishing.
• Analysed performance metrics and led community engagement, contributing to 736.4K monthly Facebook views and 400K Instagram views.
FounderN - Creative Manager
FounderN is a news platform for business initiatives in the Turkish startup ecosystem.
• Led creative direction and daily content production for a startup-focused digital news platform, including planning, design, and publishing across Instagram.
• Supported content strategy and audience growth through engagement optimisation, template improvements, and culturally aligned editorial workflows.
OctoHaus Technology - UX/UI Designer
OctoHaus.io is a software and design service agency based in Istanbul, Turkey. Founded in 2022, the company specializes in web and mobile app development, UI/UX design, e-commerce solutions, and digital marketing.
• Collaborated on UX/UI design projects, supporting wireframing, prototyping, and interface improvements for web and mobile products.
• Contributed to cross-functional work between design and marketing teams through social media design and research, while gaining exposure to product, UX, and brand alignment.
2018 - 2023
TOOLS
• Microsoft Office Suite (Excel, PowerPoint, Word)
• Google Ads (foundational knowledge)
• Semrush (foundational knowledge)
• Google Analytics (foundational knowledge)
• Tableau (foundational knowledge)
• SQL (foundational knowledge)
CERTIFICATIONS
Feb 2025 – Sept 2025
Atlas Space - UX/UI Design Intern
Atlas Space is an immersive metaverse platform for creatives and brands across Web, Mobile, and VR.
• Supported UX/UI design across web, mobile, and VR for an immersive metaverse platform, contributing to usability and interface improvements.
• Assisted in application design and marketing-related creative tasks while strengthening time management and end-to-end execution under tight deadlines.
• Figma
• Adobe Illustrator
• Adobe InDesign
• Canva
• CapCut
• Google Slides, Google Sheets
Advanced AI for Digital Marketing - Digital Marketing Institute
• Turkish (Native)
• English (Full Professional Proficiency)
• Italian (Full Professional Proficiency)
• French (Elementary Proficiency)
July 2022 – Dec 2022
LANGUAGES
Fundamentals of Marketing Analytics - Semrush Academy
December 2025
Social Media Marketing Crash Course - Semrush Academy
December 2025
Influencer Marketing Campaigns for Beginners - Semrush Academy
2013 - 2018
December 2025
SEO Essentials with Semrush - Semrush Academy
December 2025
Parsons UX Design Foundations Certificate
September 2025
Fundamentals of Digital Marketing - Google Digital Garage
2025 - Present
Dec 2024 – Present
July 2023 - Present
February 2026
April 2022
let’s connect!
I'd love to hear from you. Whether you have a project in mind, a collaboration opportunity, or simply want to connect, feel free to send me a message!